9 articles
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Building a Subscription Business
Building a subscription business: why recurring revenue compounds, the metrics that matter, the acquire-retain-expand loop, and why retention wins.
Business · 2026-06-06 · 8 min read
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How to Price a Digital Product
How to price a digital product: why cost can't guide you, how to find willingness to pay, a step-by-step process, and pricing psychology.
Business · 2026-06-06 · 9 min read
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Freemium vs Free Trial
Freemium vs free trial compared: how each works, real 2026 conversion benchmarks, when to use which, and the reverse-trial hybrid that's winning.
Business · 2026-06-05 · 9 min read
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SaaS Pricing Strategies Explained
SaaS pricing strategies explained: the main models, choosing a value metric, packaging into tiers, and the 2026 shift to usage and outcome pricing.
Business · 2026-06-05 · 11 min read
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How to Do Market Research
How to do market research as a founder: primary vs secondary data, sizing a market with TAM/SAM/SOM, reading demand signals, and a lean process.
Business · 2026-06-05 · 8 min read
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Running Customer Interviews
Running customer interviews that surface the truth: who to talk to, the Mom Test questions to ask, how to run the conversation, and what to avoid.
Business · 2026-06-05 · 8 min read
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Product-Market Fit Explained
Product-market fit explained: what it really means, how to measure it with the 40% test and retention curves, and how to actually get there.
Business · 2026-06-02 · 9 min read
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How to Build an MVP
How to build an MVP that tests your riskiest assumption: scope to one problem, pick the right MVP type, build it fast, and measure what matters.
Business · 2026-06-02 · 9 min read
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How to Validate a Startup Idea
How to validate a startup idea before you build: test the problem, run customer interviews, prove demand with a smoke test, and read the signals.
Business · 2026-06-02 · 11 min read